While millennials spend more time engaging with electronic media, they pay attention to (and value!) print media. Learn more about their experience with print media in our latest infographic.
Where will back-to-school shoppers spend their money? Learn more about shopping patterns and how to get them to spend their dollars with you.
Looking for ideas to market to the new year attitude? Our latest post walks you through ways to take advantage of the start of 2015.
The Marketing industry has dramatically changed over the years. With new advances in market research and technology, marketing has taken a new spin, allowing it to generate all new avenues for clients and marketers alike.
With the ever-shifting economy, retail stores are struggling to keep sales up and are looking for any means of generating new sales even if it means losing money on lower cost items to drive clients to the door.
In a country known as the melting pot of so many different cultures and races, this is a significant number. This is where Power Direct’s door to door marketing proves that if a campaign is driven correctly, the outcome could be highly productive and pay great dividends.
Sometimes it's better to be alone. Learn how Power Direct can help you step away from all the noise and clutter to reach your target audience.
Using quality data from Nielsen, Experian, and MRI, Power Direct can shape your marketing campaign by identifying areas with a high Hispanic population.